1. Design a blog for customers to read. Ask readers to forward it to people they know.
2. Barter with other business owners.
3. Add testimonials to your website, potential customers like to see what other people have to say about you.
4. Community Involvement. Donate 2-3 hour a week at the local shelter or rescue group.
5. Give your cards to everyone and leave them everywhere.
6. Give a speech at local veterinarian’s office staff meetings.
7. Put up flyers on bulletin boards
8. Create take one boxes at veterinarians, pet stores and any place that will let you.
9. Use Craigslist.com
10. Make GUARANTEES. Let everyone know you guarantee your work. You can guarantee that if Ms. Customer comes to all 6 lessons of your obedience class and her dog does not learn, she can be in the next class free. Another example is - if Mr. Customer’s dog does not learn in your In-Home lessons he can attend Training In The Park FREE. Be sure and put it on your website too.
In both situations you are going to be there anyway so the guarantee costs you nothing.
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